Campaigns
Create, launch, and manage outbound campaigns, sequences, segments, and leads.
A/B testing copy and segments
Split a campaign's leads into weighted buckets so each bucket gets its own email sequence and AI-written copy, then compare results to find the message that converts best.
8 min readCampaign statuses and lifecycle
A guide to every status badge a campaign can show, what triggers each transition, and how to act on - or fix - the state you see.
10 min readCampaigns overview
The campaigns list is your central view of every cold-email campaign in your workspace - use it to monitor status, track performance, and navigate to any campaign.
9 min readCreate a campaign manually
Use the creation wizard to set up a campaign step by step when you are not using the AI builder.
7 min readThe email sequence editor
Build and manage a multi-step cold-email sequence inside a campaign, controlling copy, wait timing, A/B variants, personalization variables, and click tracking.
10 min readImport leads from a CSV
Upload a contact list from any spreadsheet tool, map your columns to Ken fields, and let Ken clean, deduplicate, and import your leads in the background.
11 min readLaunching a campaign
This guide walks you through the readiness checks a campaign must pass, what happens when you click "Launch Campaign", and how to diagnose a launch that stalls or errors.
8 min readManaging campaigns: duplicate, versions, settings
This article explains how to fork a campaign into a new draft, roll back a segment bundle to a previous checkpoint, and tune per-campaign settings like pacing, contact limits, and deduplication windows.
12 min readSegments
Segments divide a campaign's audience into named groups so each group can receive different email copy, personalization, and targeting - the core tool for sending relevant outreach at scale.
9 min readThe leads grid and bulk actions
Browse, filter, and act on every contact in a campaign - and open a full contact detail sheet with one click.
12 min read
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